Case Studies
JACK LINK'S
Social Presence
+250M
+20%
MANYCHAT
Social Presence
+250M
+20%
PERPLEXITY
Social Presence
+250M
+20%
TOFU
JACK LINK'S
Brand Awareness: 250M+ organic social impressions.
+200% Google search interest since the partnership began.
Their Need
Jack Link's had brand recognition. The social presence to back it up did not exist. No owned audience, no creator infrastructure, no repeatable content engine. They needed to be built from the ground up.
Our Solution
We came on as agency of record and built their social presence from scratch. The centrepiece is a rotating creator team: a monthly refresh of creators hand-picked for audience fit with Jack Link's target demographic. New faces, consistent brand voice, always-on cultural relevance.
Campaign partners have included NASCAR, Squid Game, Mr. Beast, and Walmart. Content views scaled from the low thousands to the millions.
Case Studies
JACK LINK'S
TOFU
+250M
+20%
MANYCHAT
MOFU
+250M
+20%
PERPLEXITY
BOFU
+250M
+20%
TOFU
JACK LINK'S
Brand Awareness: 250M+ organic social impressions.
+200% Google search interest since the partnership began.
Their Need
Jack Link's had brand recognition. The social presence to back it up did not exist. No owned audience, no creator infrastructure, no repeatable content engine. They needed to be built from the ground up.
Our Solution
We came on as agency of record and built their social presence from scratch. The centrepiece is a rotating creator team: a monthly refresh of creators hand-picked for audience fit with Jack Link's target demographic. New faces, consistent brand voice, always-on cultural relevance.
Campaign partners have included NASCAR, Squid Game, Mr. Beast, and Walmart. Content views scaled from the low thousands to the millions.
Tom Circo
At Matchbook Wants to Talk
Book a call
Remind me later
Tom Circo
CEO
